Annual Report 2010

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Looking at the worldwide TV market, the European television market ranks second with a turnover of €79.6 billion. Concerning private television groups, we have seen a growth rate of 10% in the first half of 2010 when compared to the first half of 2009. When looking at our sector from a European perspective, the wider creative industries (widely defined and including cultural and creative industries) to which commercial television belongs represented 14.4 million jobs in Europe, in 2008. Given not only our cultural and societal but also our economic impact, we are therefore very positive that the EU2020 Strategy has rightly recognised the Digital Agenda as one of the seven flagship initiatives for the EU, according to which our sector has a crucial role in contributing to growth and competitiveness in Europe